0601-NOC

Corporate sales managers

(NOC 60010)
High opportunity occupation High opportunity occupation
Annual Earnings
$117,315
Training, Education, Experience and Responsibilities
Management
Job Openings
(2023-2033)
5,180

Career Overview

Corporate sales managers plan, direct and evaluate sales activities. They oversee businesses or departments involved in commercial, industrial, institutional, e-business, wholesale and retail sales.

Duties

In general, corporate sales managers:

  • Organize sales operations for a region or division
  • Set sales policies and procedures
  • Lead a sales team in finding new business and building relationships with clients
  • Set sales direction and goals for new product lines
  • Negotiate sales contracts
  • Analyze sales data
  • Create sales forecasts and set revenue targets for staff
  • Recruit, train and manage staff

Corporate sales managers may also work with their company’s marketing department to communicate marketing messages to sales staff.

Earnings

Earnings is income that workers receive in exchange for their labour. Depending on the type of employment, earnings can be in the form of wages (hourly), salaries (fixed monthly or annual) or self-employed earnings.

Annual Earnings

$117,315

Provincial Hourly Rate

High$96.15/hr
Median$56.25/hr
Low$20.00/hr
Source: B.C. Labour Market Information Office, derived from 2023 Job Bank Wage data

Work Environment

# Workers Employed

9,620

% Employed Full Time

80%
Source: 2021 Census

Work usually takes place in an office. More and more, corporate sales managers work remotely to manage sales representatives in other regions.

Career Pathways

With experience, corporate sales managers may move into senior management positions. These include roles such as sales director, sales vice-president and executive senior vice-president.

Occupational Interests

It’s important to understand what kinds of occupations align with your interests.

For more about occupational interests visit Skills for the Future Workforce > Characteristics.

Here are the top occupational interest(s) for this career profile:

Enterprising
Enterprising

Job Titles

Corporate sales manager
National accounts manager - sales
Regional sales manager
Trade expansion manager

Education, Training and Skills

Corporate sales managers usually need:

  • A university degree or college diploma in business administration, or in a related field with a specialization in sales
  • Several years’ experience as a sales representative or in a related role
  • An understanding of data analytics

Some employers look for workers with a professional designation from the Canadian Professional Sales Association (CPSA). These include Certified Sales Associate (CSA), Certified Sales Professional (CSP) and Certified Sales Leader (CSL).

Education programs in B.C.

The following program areas are related to this occupation:

  • Business Administration/Management/Commerce
  • Marketing
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Find out more information about programs offered specifically for this career.

Skills

Every job calls for a certain set of skills. Knowing those skills is the first step in finding a good career fit.

Here, you will find the 10 most relevant workplace skills. Some are more important to achieving success in a certain career than others. These skills may come naturally to you or you may need to gain them through education, training and experience.

See the list of work-related skills below, ranked in order of importance for this career. Check out the list and see if this career matches your skills—take that first step!

Persuasion

Convincing others to change their mind or behaviour.

78%
Speaking

Talking to others to share information effectively.

75%
Active Listening

Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

75%
Coordination

Adjusting actions in relation to others' actions.

72%
Social Perceptiveness

Being aware of others’ reactions and understanding why they react as they do.

72%
Critical Thinking

Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

72%
Reading Comprehension

Understanding written sentences and paragraphs in work-related documents.

72%
Negotiation

Bringing others together and trying to reconcile differences.

72%
Service Orientation

Actively looking for ways to help people.

72%
Monitoring

Keeping track of and assessing your performance, other individuals, or organizations to make improvements or take corrective action.

68%

Labour Market Statistics

Discover data, facts and information that have been gathered and analyzed. Learn about the characteristics of the economy and labour market in B.C.

Employment

Find out about employment types and trends by region and industry.

Employment

9,620
Source: 2021 Census

Employment by Region

Map of BC Map of BC highlighting Cariboo region Map of BC highlighting Kootenay region Map of BC highlighting Mainland/Southwest region Map of BC highlighting North Coast and Nechako region Map of BC highlighting Northeast region Map of BC highlighting Thompson-Okanagan region Map of BC highlighting Vancouver Island/Coast region
Cariboo
Kootenay
Mainland/Southwest
North Coast and Nechako
Northeast
Thompson-Okanagan
Vancouver Island/Coast
Region Employment % Employment of this Occupation
Cariboo 155 1.6%
Kootenay 95 1.0%
Mainland/Southwest 7,445 77.4%
North Coast and Nechako 30 0.3%
Northeast 45 0.5%
Thompson-Okanagan 845 8.8%
Vancouver Island/Coast 1,005 10.4%
Source: 2021 Census

Labour Market Outlook

The B.C. Labour Market Outlook is a 10-year forecast of the expected supply and demand for labour in the province. It’s usually updated every year. The purpose is to provide British Columbians with the knowledge to make informed decisions on careers, skills training, education and hiring.

Forecasted Job Openings (2023-2033)

5,180
Source: B.C. Labour Market Outlook

Forecasted Job Openings

Forecasted Employment Growth Rate

Composition of Job Openings

Source: B.C. Labour Market Outlook

Job Openings by Region (2023-2033)

Map of BC Map of BC highlighting Cariboo region Map of BC highlighting Kootenay region Map of BC highlighting Mainland/Southwest region Map of BC highlighting North Coast and Nechako region Map of BC highlighting Northeast region Map of BC highlighting Thompson-Okanagan region Map of BC highlighting Vancouver Island/Coast region
Cariboo
Kootenay
Mainland/Southwest
North Coast and Nechako
Northeast
Thompson-Okanagan
Vancouver Island/Coast
Region Job Openings Avg. Annual Employment Growth
Cariboo 60 0.8%
Kootenay 50 1.2%
Mainland/Southwest 3,830 1.5%
North Coast and Nechako Not available Not available
Northeast 10 1.5%
Thompson-Okanagan 580 1.4%
Vancouver Island/Coast 640 1.7%
Source: B.C. Labour Market Outlook

Industry Highlights

Learn about the opportunities in B.C.'s major industries, including employment trends, earning potential, locations of work and more.

Forecasted Job Openings by Industry

IndustryJob Openings (2023-2033)
Professional, Scientific And Technical Services1,870
Wholesale Trade1,120
Retail Trade650
Manufacturing440
Finance, Insurance And Real Estate230
For additional industry information, visit the Industry Profiles page.
Source: B.C. Labour Market Outlook

Insights from Industry

Analyzing data has become an important part of this job. Corporate sales managers use technology to measure, manage and evaluate sales figures. This allows them to forecast revenues and set goals for their sales teams.

Despite having many sales-related workers, B.C. has a shortage of highly skilled sales professionals. Demand is therefore strong for qualified corporate sales managers.

Resources